The Biggest Secret in the Real Estate Business

It's time to let you in on something I call the BIGGEST SECRET in the real estate business.

Recent data from Homelight.com states there are over 2,000,000 licensed real estate agents in the USA.

About 1.3 Million of them are Realtors.

  • How are consumers going to find YOU in a crowded group of agents?
  • How are you going to stand out from everyone else?
  • Why are sellers going to call YOU when it's time to list their home?
  • Why would a buyer call YOU to show them the home they found on Zillow?

These are tough questions...that lead me to the biggest secret in the real estate business.

The biggest secret is...

"THE BEST AGENTS ARE THE BEST LEAD GENERATORS"

When I say the BEST real estate agents...I'm referring to the real estate agents at the top of the income ladder in their market.

After all, that's what we are all aiming for, right?

When I hear agents say: "The business has slowed down..." I typically respond by saying: "No, it hasn't. You just don't have any leads."

Knowing what the biggest secret is will not move you to the top rung of the ladder.

But knowing how to become one of the BEST lead generators will.

And that is where we are going to spend the next few days.

Come along with me as we dive into the deep and expansive world of real estate lead generation.

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This blog post is an excerpt from my new book titled, 62 Tips, available now on Amazon as a Kindle download and coming soon in paperback.

62 Tips is a compliation of the first 62 days of RARE Tips daily emails.

Ordering 62 Tips will fast track your path to the R.A.R.E Agent way of building a profitable, long-term real estate business!

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